In cooperation with Global Marketing Associates

Qualified global leads, without leaving your office

How to gather valuable leads from all around the world per month by staying in your office? We offer proven export marketing solutions designed to connect food and beverage brands with importers more quickly and cost-effectively.

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We help your business grow

Connect with the right international buyers.

We offer several ways to help you connect, including customized partner marketing services: a Customized eNewsletter (CEN) and Customized Partner Search (CPS).

We also offer advertising in our Food Export Market Directory, visited by thousands of buyers worldwide and focused only on connecting brands with food importers.

If you need assistance planning your export marketing growth, we offer full marketing plan development and ongoing business development consulting, from market assessment to channel management.

Finally, if you require assistance with your marketing communications and website presence, we offer full website and online marketing support.

Services

Targeted export marketing support

I

Custom eNewsletter (CEN)

We will create and send a Custom eNewsletter under your brands to our network of now over 27,000 food importers/distributors in over 140 countries. This includes over a few thousands importers and distributors per different sectors. Examples of such campaigns are below. This can also be sent before major trade shows such as SIAL, Expo West, Fancy Food, Anuga and Gulfood. As many food trade shows have been canceled in recent years, online marketing campaigns can be an effective way of reaching new buyers. We can include text, videos, social media, images and more.

Regarding the process, we send a questionnaire to your company to create the first draft. Our Client Account Director will be in contact if content clarification or original images are needed. Once the final draft is approved, we schedule a launch date and begin the next phase: Custom Partner Search (CPS) and the Food Export Market Directory listing.

Custom eNewsletter (CEN) example 1Custom eNewsletter (CEN) example 2Custom eNewsletter (CEN) example 3
II

Custom Partner Search (CPS)

We do a Custom Partner Search (CPS) where we research companies interested in your products in pre-selected countries to introduce your offering. You are given a full report of the companies we have found who are most likely to be interested in your products.

Custom Partner Search (CPS) example 1Custom Partner Search (CPS) example 2Custom Partner Search (CPS) example 3
III

Food Export Market Directory

You would have an ad in our Food Export Market Directory, which now has over 14,000 visitors per month and is growing. We can include selected company and product information, videos, social media and more.

www.foodexportmarket.com
IV

Marketing research and international business development

If you need assistance planning your export marketing growth, we offer full marketing plan development and ongoing business development consulting. This can include an assessment of the best global markets for growth, regulatory requirements, competitive analysis, pricing, legal and distributor agreement support, logistical and shipping support, and channel management support.

Marketing communications & promotion

Make your international value understood.

We believe that how you communicate the value of your products or services is critical for success in both domestic and international markets. For over 20 years we have provided a full range of marketing communication services for US and international companies, from Fortune 500 to small and mid-sized.

01

English language landing page or mini site

It is essential for your product’s success to have a well-structured and eye-catching English website. Our state-of-the-art web page can be developed within a few weeks.

02

Full website design & development

If your online presence needs to be renewed, we provide full-service website design and development optimized for PCs, tablets and smartphones.

Case studies

International connections. Measurable results.

Having a strong presence in the domestic market in Slovakia, our client had already exported to Italy, Lithuania and Croatia, while their goal was to grow internationally. We launched 7 Custom Newsletters and Partner Search campaigns and got around 40 valuable leads from around the world. Thanks to Global Marketing’s activity we found distributors in Sweden, Iceland and France, while negotiating with new partners from Chile, Malta and the US.

European Beverage Distributor Company

With major international trade shows cancelled or postponed, the client was looking for creative ways to grow export sales. We conducted both a Custom Newsletter and Partner Search for our first marketing campaign, resulting in new inquiries from multiple importers worldwide.

“So overall, in less than 24h, I would say great job already: 11 leads, it is what we get on a first day of a trade show. 11 emails that are properly requesting us to follow-up with quotes. Thanks for your help!”
American Organic Fruit Company

Deciding to postpone exhibiting at major trade shows in 2021, which had been their main source of export sales leads, we connected our Spanish client with multiple new importers in the very first month of marketing campaigns. This resulted in over $130,000 USD in new export sales after the first 3 months of export marketing efforts.

“So far we’ve had great results. In just the first three months of campaigns, we are now working with about 15 new importers. We’ve already sold 3 containers to a new importer in Belgium, and ½ container to a new importer in the US, approximately $130,000 USD in new export sales.”
European Premium Olive Oil Company

A specialty coffee client from East Asia was seeking to grow export sales beyond the few neighboring countries it currently exported to. After 4 months of focused marketing campaigns, our team connected the client with 16 new importers in Europe, Asia, North America, the Middle East and South America.

Asian Coffee Client

Featured case study

See how global marketing creates new opportunities.

Testimonials

What our clients say

“We received approximately 7 requests from distributors from the first campaign…so far I am a happy customer…”Asian Coffee Client
“I am happy to report to you that I did get approximately 15 emails that expressed interest. Everybody so far has been followed up with an email or a telephone call.”Canadian Premium Beverage Company
“In working with their team, we were able to achieve a level of success in our global channel growth in a matter of months what took our competition 3 years to accomplish.”UK Consumer Goods Company President
“Yes. 14 solid inquiries representing Russia, Poland, Greece, Italy, Spain, Denmark, India, Nepal, all of South and Central America and the Caribbean. Multiple back and forth emails with a few of them already.”US Beverage Company President
“As for some feedback… we have been pleased with the results. We have had several distributors reach out to us from South Africa, Poland, Vietnam, Sri Lanka and others, and have had some conference calls with them. Thanks again for your help.”US Food Company – VP Marketing

Our team

Local knowledge. Global reach.

Nemzetközi marketingcsapat közös piaci tervezés közben

Judit Laszlo

Judit is our consulting partner in Hungary, representing Global Marketing Associates in the country. Over the past 15 years, Judit has obtained efficient business development expertise both on national and international level in sectors like food industry, financials, IT, energy and technology. Her heart beats for the FMCG industry: she has run her own consultancy business for Hungarian food companies since 2019.

Judit’s mission is to introduce and implement a cutting-edge sales approach in the daily commercial practice of her Partners, safeguarding profitability and promoting expansion on foreign markets. She strongly believes that the service portfolio of Global Marketing Associates is the most effective way to generate international leads for food companies.

Brian Thomas

Brian Thomas

Brian is the Principal & Founder of Global Marketing Associates. Brian has 20 years of experience in international and domestic marketing management including marketing strategy, P&L management, product development and lifecycle management, channel management, promotion program management, pricing analysis, new media and internet marketing.

Brian is the former Principal & Founder of Princeton Consulting International, an Integrated International Marketing & Trade company that helped small to mid-sized companies expand globally. He has worked with Fortune 500 and small to mid-sized technology companies, including Silicon Graphics and RCN Corporation.

Marta Z

Marta Z

Marta is the Client Account Director for Global Marketing Associates and the Director of the European team. Marta helps clients with their international growth through targeted business development and marketing communications services. She manages client marketing campaigns and is the primary interface with global client accounts. She holds a Master’s degree in Marketing from the University of Zagreb.

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